Short Courses
Supplier and Customer Relationship Management
供應商與客戶關係管理
This course aims to provide an in-depth understanding of the importance of supplier-customer relationship in purchasing management. The interactive nature of the relationship will be examined from socio-economic and technological perspectives. Students will learn to develop and adopt appropriate strategies, policies, planning, direction, risk assessment and control to maintain the relationship.
Topics include:
1. The Nature of Supplier-customer Relationship; 2. Relationship Management; and 3. Application Aspects.No section is offered this term (Spring 2025)