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Certificate & Diploma Programmes

 🎬 SCE Part-time Programmes
Programme Code: CP0170

Advanced Diploma in Business (Finance)
工商高等文憑(財務學) 

Academic Advisor: Mr. Keith LaiProgramme Administrator: Ms. Shannon Wong
Enquiries: 3411 1999Email: adbus@hkbu.edu.hk

Programme Aims

The programme aims at providing students with signified skills and knowledge of a greater complexity in the business. It offers an integrated understanding of Hong Kong business environment, synthesizing business knowledge while cultivating specialized competence in a business function to develop students as business professionals.

Programme Structure

This programme consists of 12 courses:

Course CodeCourse Title科目名稱Hours
Core Courses
1.MKG4010Marketing and Brand Building市場及品牌學30
MKG4010

Marketing and Brand Building
市場及品牌學

The objective of this course is to provide students with the understanding of marketing principles and theirs applications through effective branding functions in the marketing organization. Topics include:

  1. The Marketing Essentials;
  2. Scanning the Market Environment;
  3. Consumers and Organizational Buying Behaviour;
  4. Market Segmentation, Targeting and Positioning;
  5. Brand and Brand Management Fundamentals;
  6. Brand and Product Management in the Marketing Mix;
  7. Pricing and Distribution Channels: Considerations and Strategies;
  8. Marketing Communication Strategies;
  9. Designing Appropriate Marketing Mix to Build Brand Equity; and
  10. Evaluating Effectiveness of Organization’s Marketing Activities.
2.FIN4102Business Finance商業財務30
FIN4102

Business Finance
商業財務

This course aims to equip students with contemporary principles and practices on how companies invest in real and financial assets and how they raise funding for these investments. These decisions include long-term investments, financing and management of capital structure. Topics include:

  1. Net Present Value and Capital Budgeting;
  2. Bond and Stock Valuation;
  3. Cost of Capital;
  4. Capital Structure;
  5. Debt Policy;
  6. Dividend Policy;
  7. Risks Management Tools; and
  8. Mergers and Acquisitions.
3.ISM4130Information Systems and Business Organizations資訊系統及商業組織30
ISM4130

Information Systems and Business Organizations
資訊系統及商業組織

This course aims to provide students with broad knowledge on how information systems are utilized in business organizations for competitive advantages. Topics include:

  1. Information Systems in Business;
  2. Applications of Business Information Systems;
  3. Databases and Information Management;
  4. Securing Information Systems;
  5. Information Technology Infrastructure; and
  6. Using Information Systems in Organizations for Operational Excellence.
4.ACT4105Accounting Decision Management會計決策管理30
ACT4105

Accounting Decision Management
會計決策管理

This course aims to provide students with detailed knowledge of the use of accounting information for decision making as well as long term investment appraisal. Besides, the concept of corporate governance and its importance will be discussed. Topics include:

  1. The Conceptual Framework for Financial Reporting;
  2. Complete Set of Financial Statements for Limited Company;
  3. Interpretation and Analysis of Financial Statements;
  4. Budgetary Planning and Control;
  5. Capital Investment Decisions; and
  6. Corporate Governance.
5.HRM4101Human Resource Practices and Development人力資源實務與發展30
HRM4101

Human Resource Practices and Development
人力資源實務與發展

The overall aim of the course is to enable students to identify and explain the major human resource roles and functions in contemporary business organizations. Students will be able to apply the practical theories and techniques that are used to manage people effectively at work. Topics include:

  1. Overview of Human Resources Management;
  2. Human Resource Planning;
  3. Job Analysis;
  4. Recruitment;
  5. Selection;
  6. Performance Management;
  7. Reward Management;
  8. Managing Employee Relations;
  9. Career Management and Development;
  10. Training and Development; and
  11. Influencing Employee Behaviour.
*Concentration Courses
6.FIN4103Personal Financial Planning個人財務策劃30
FIN4103

Personal Financial Planning
個人財務策劃

This course aims to provide students with skills and techniques to perform financial planning for personal financial decisions. This course will focus on the understanding of the overall financial planning process, and examine the major aspects of financial planning. Topics include:

  1. Principles of Financial Planning
  2. Personal financial records;
  3. Time value of money;
  4. Investment instruments;
  5. Tax planning;
  6. Insurance policies and planning;
  7. Retirement planning; and
  8. Estate planning.
7.FIN4104Global Finance環球金融30
FIN4104

Global Finance
環球金融

This course aims to provide students with an understanding of global financial markets and its relation to global financial management. Issues to be examined include global financial markets and instruments; foreign exchange markets; foreign currency derivatives and currency risk; foreign exchange exposure and management. Topics include:

  1. Foundation of global financial management;
  2. International financial systems;
  3. The market for foreign exchange;
  4. International parity relationships;
  5. International bond market;
  6. Currency futures and options markets;
  7. Foreign exchange exposure and management;
  8. Swap market; and
  9. International portfolio investment.
8.FIN4105Investment Management投資管理30
FIN4105

Investment Management
投資管理

This course aims to focus on investment management and analysis. It provides students with the skills and understanding to portfolio management with applications of modern portfolio theories and capital markets hypothesis. Topics include:

  1. Investment environment in Hong Kong;
  2. Investment instruments;
  3. Efficient diversification;
  4. Capital asset pricing and arbitrage pricing theory;
  5. Efficient market hypothesis;
  6. Fundamental and technical analysis;
  7. Performance evaluation and active portfolio management; and
  8. Portfolio management strategies.
9.FIN4106Derivatives and Financial Risk Management衍生工具與財務風險管理30
FIN4106

Derivatives and Financial Risk Management
衍生工具與財務風險管理

This course aims to provide students with an understanding of major financial derivatives in Hong Kong and an overview of risk management in the financial markets. Emphasis will be placed on the pricing techniques of various techniques and the contemporary view of risk management according to the Basel Accord. Topics include:

  1. Overview of derivatives markets and financial risk management;
  2. Determination of forward and futures prices;
  3. Stock options valuation;
  4. Swaps;
  5. Exotics options and nonstandard products;
  6. The Basel Accord;
  7. Market risk management;
  8. Credit risk management; and
  9. Operational risk management.
10.FIN4107Computation Methods for Finance財務運算方法30
FIN4107

Computation Methods for Finance
財務運算方法

This course aims to equip students with the skills and knowledge in spreadsheet modeling to implement the contemporary financial computation. It is intended to serve as a bridge or link between the traditional corporate finance theories and the practical applications by using convenient and powerful electronic spreadsheets. Topics include:

  1. Review of electronic spreadsheet;
  2. Time value of money;
  3. Valuing financial assets;
  4. Capital budgeting decision rules;
  5. Risk, return and cost of capital;
  6. Securities market analysis;
  7. Corporate financial planning; and
  8. Personal financial planning.

Students are expected to have basic knowledge in Microsoft Excel.

Elective Courses (The two courses for this intake)
11.BAM4115Change Management變革管理30
BAM4115

Change Management
變革管理

This course aims to provide students with knowledge and skills that will help the organizations and their members to manage and exploit change situations effectively. Topics include:

  1. Change Management;
  2. Theoretical foundations of Change Management;
  3. Defining How the Organization Needs to Change;
  4. Change and the Leader;
  5. Reinforcing Desired Behavior;
  6. Process Approach to Change; and
  7. System Approach to Change.
12.BAM4110Managing Organizational Behavior組織管理30
BAM4110

Managing Organizational Behavior
組織管理

This course aims to provide students with a conceptual and a pragmatic approach to understand employees’ behaviour in the organization. It equips students with knowledge and skills to diagnose different behaviour situations and necessary techniques in influencing and controlling the behaviour of employees in the achievement of individual and organizational effectiveness. Topics include:

  1. Organizational Structure and Design;
  2. Organizational diversity;
  3. Organizational Culture;
  4. Organizational Leadership;
  5. Organizational Work Motivation;
  6. Group Behaviour and Work Teams;
  7. Organizational Decision Making; and
  8. Organizational Communication.
360

Remarks:
1) Students cannot claim exemption from the electives.
2) Not all electives will be offered in each term. Please refer to the study schedule that will be issued on admission.

Study Path

Certificate in Business StudiesAdvanced Diploma in Business (Finance)

Duration and Mode of Study

18-24 months part-time

Medium of Instruction

Cantonese supplemented with English

Awards

Students who have successfully completed 12 required courses will be awarded the Advanced Diploma in Business (Finance).
*Students can apply for Professional Certificate in Finance as an exit award upon successful completion of the 5 concentration courses in the Advanced Diploma in Business (Finance) programme.

Fees

Application Fee: HK$120
Tuition Fee: HK$37,620 for Advanced Diploma programme

Commencement

March / July / November of every year

Course Schedule and Venue

Classes and examinations will be held on weekday evenings and Saturday afternoons (normally two classes per week) at Kowloon Tong / Kowloon East / Tsimshatsui / Wan Chai Learning Centre.

Minimum Entry Requirements

  1. Level 2 in five HKDSE subjects including English and Chinese (and up to 2 APL subjects) or equivalent; OR
  2. Successful completion of Yi Jin Diploma; OR
  3. Holder of a relevant School of Continuing Education (SCE) Diploma or Certificate or other equivalent non-SCE qualifications; or
  4. Aged 21 or above, preferably with 3 years' relevant work experience.
ADVANCED DIPLOMA IN BUSINESS (FINANCE) is recognized under the QF
QF Level: 4 QR Registration no.: 10/000003/4 Registration Validity Period: 29/12/2009 to On-going
The above information is for reference only. The School reserves the right to make alterations without prior notice.
Students are advised to follow the requirements listed in the course information distributed on admission.
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