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Certificate & Diploma Programmes

CP0154

Advanced Diploma in Tourism and Hospitality Studies
旅遊及款待服務業高等文憑

Certificate & Diploma Programme Continuing Education Fund Reimbursable ProgrammeCEF Reimbursable Courses NO. : 26F07742-3
24 months part-time
Qualifications Framework Level : 4
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Commencement : July 2018
Application Deadline : 15 June 2018
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Cantonese supplemented with English

Programme Features

The programme aims at equipping students with signified skills and knowledge of the fast-changing tourism and hospitality industry. It offers an integrated understanding of the tourism and hospitality industry, synthesizing professional expertise while cultivating specialized competence in tourism and hospitality function for developing students as tourism and hospitality management professionals.

This programme consists of 12 courses, totaling 360 hours.

 

 

Subject Code Course Title Hours
TSM0120

CEF Course Code: 26Z02436-5

This course aims to provide students with in-depth exposure to tour guiding skills, improve their presentation skills and enhance their self-confidence. Topics such as introduction to tour guiding, itinerary design, tour guiding in Hong Kong, working as a tour guide, guiding techniques and crisis management are covered in this course.

30
TSM0130

CEF Course Code: 26Z02437-3

This course aims to provide students with a comprehensive review on scenic spots and historical relics in Hong Kong so as to enable them to act as tourism ambassadors whether they are tour guides themselves or other practitioners in the tourism industry. The historical development of Hong Kong, anecdotes and stories of the local attractions in the 18 districts are also covered.

30
TSM0140

CEF Course Code: 26Z02438-1

This course aims to raise students’ awareness of the ethical and legal issues relevant to the tourism industry of Hong Kong. Topics such as overview of regulatory and/or supervisory bodies to tourism industry, laws relating to tourism such as the law of contract, the law of agency, the law of tort and insurance law, PCO, ICAC, consumer protection, discrimination ordinance, planning, environment and health & safety law, code of ethics and safety measures will be covered in this course.

30
TSM0170*

CEF Course Code: 26Z02439-A

This course aims to provide students with wide exposure to the significance of service excellence in tourism and hospitality industry and to equip them with the know-how to enhance service quality. Topics such as service and quality, service encounters, service gap, customer satisfaction, cultural awareness, professional service skills, handling complaints, customer retention, and teamwork development will be covered in this course.

30
HSM1005

CEF Course Code: 26Z03385-2

This course aims to provide students with a wide exposure to the significance of telephone as an essential business tool. It will enable students to develop effective telephoning skills necessary for handling all kinds of incoming and outgoing calls with effective telemarketing service in the tourism business.

30
HSM1010

CEF Course Code: 26Z03387-9

This course aims to equip students with proper etiquette in business situations, specially designed for learners who possess background on business protocol or any individuals who intend to fine tune and improve their social skills. Demonstration of dining skills and protocol as well as hands-on training are emphasized, with ample practical sessions on role play along with feedback and group discussion. Students are expected to gain confidence in social etiquette and learn the social graces of business and banquet dining.

30
HSM1015

CEF Course Code: 26Z03386-0

This course enables students to familiarize with various aspects, from administration to operation, of the banqueting functions. Students will understand how to plan different events and recognize the importance of details when running a banquet function. This course is very useful to the in-service personnel who will gain updated and comprehensive understanding of the banqueting management.

30
HSM1106#

 

This course aims to provide students with a profound knowledge on wines and beverages, placing an emphasis on beverage operation with practical hands-on training. This ideal combination of vocational and academic education will open up a wider range of job opportunities to participants.
30
HSM1110

 

This course aims to consolidate students’ knowledge on the administrative management concepts and skills for the catering industry. Acquiring both soft and hard skills throughout the course, participants are expected to enhance their ability and become competent catering professionals.
30
HSM1115

 

This course enables students to access the most up-to-date information in accommodation management principles and apply the latest techniques in quality control in managing a housekeeping department.
30
HSM0410

 

Services offered by clubs today embrace a great range of activities and programmes, including many designed to achieve personal or community benefits. This course is designed to help participants become fully aware of management practices in the operations.
30
TSM0200

 

This course provides students an opportunity to explore in depth a topic relevant to tourism and hospitality. It also enables students to specialize in an area of interest, to produce work of the highest quality as evidence of development on the whole Advanced Diploma programme.
30
   
360

* Completion of TSM0150 Service Management in Tourism Industry may apply for exemption of study of TSM0170.

# Completion of HSM1105 Bar Operation and Management may apply for exemption of study of HSM1106.

Students who have obtained a passing grade and satisfied the attendance requirement in each course will be awarded the Advanced Diploma in Tourism and Hospitality Studies.

Application Fee: HK$120
Tuition Fee: HK$32,180 (by six instalments)
Click here for info on the financial assistance available.

Classes will be held on weekday evenings (normally two classes per week) at Tsim Sha Tsui Learning Centre.

  1. Level 2 in five HKDSE subjects including English and Chinese (and up to two APL subjects) or equivalent; OR
  2. Successful completion of Diploma Yi Jin; OR
  3. Holder of a relevant school of Continuing Education (SCE) Diploma or Certificate or equivalent; OR
  4. Aged 21 or above, preferably with three years relevant work experience.

Applicants may submit application through (A) online system, or (B) hard-copy submission by mail or in-person.

 

(A) Application through online system

  1. Enter SCE Online Application System and fill in required data.
  2. Upload files of the following documents onto the system:
    1. proof for relevant academic qualifications and professional qualifications, e.g. certificate of public examinations (application for exemption should be submitted with supporting documents which include transcript/result slip, certificate and course syllabus);
    2. proof for relevant work experience (if any);
    3. any pertinent supporting documents; and
    4. a recent photograph (1.5” x 2”).
  3. Make payment for the application fee for admission (HK$120), and handling fee for exemption (HK$200 per course if applicable) through the Online Payment Gateway.

(B) Application through hard-copy submission

  1. Download and complete Application for Admission form (SCE-AF-002)
  2. Attach PHOTOCOPIES of the following documents:
    1. HKID card;
    2. proof for relevant academic qualifications and professional qualifications, e.g. certificate of public examinations (application for exemption should be submitted with supporting documents which include transcript/result slip, certificate and course syllabus);
    3. proof for relevant work experience (if any);
    4. any pertinent supporting documents.
  3. Attach two recent photographs (1.5” x 2”).
  4. Make payment for the application fee for admission (HK$120), and handling fee for exemption (HK$200 per course if applicable), in the form of a crossed cheque made payable to “Hong Kong Baptist University” with applicant’s name, contact number and programme name written at the back. Applicants who submit application in-person may make payment with cash or EPS.
  5. Complete set of application should be submitted either by-mail or in-person at the following address(es).

 

By-Mail

School of Continuing Education

Hong Kong Baptist University

2/F, Franki Centre, 320 Junction Road, Kowloon Tong

(Please mark the title of the programme applied on the envelope)  

In-Person

Kowloon Tong Campus Centre DLB Office

4/F, David C. Lam Building, Shaw Campus, Hong Kong Baptist University, 34 Renfrew Road, Kowloon Tong, Kowloon

Counter Service Hours:

Mon-Fri: 9:00 am-8:00 pm

Sat: 9:00 am-4:00 pm

(Closed on Sun, Public Holidays and School Holidays)

 

Tsim Sha Tsui Learning Centre Office

6/F, 136A Nathan Road, Tsimshatsui, Kowloon

 

Kowloon East Learning Centre Office

7/F, Millennium City 3, 370 Kwun Tong Road, Kowloon

 

Wan Chai Learning Centre Office

26/F, Wu Chung House, 213 Queen’s Road East, Wan Chai, Hong Kong

 

Counter Service Hours:

Mon-Fri: 12:00 pm-8:00 pm

Sat: 12:00 pm-4:00 pm

(Closed on Sun, Public Holidays and School Holidays)  

  • Applicants will be requested to present the HKID card and original copies of all credentials for verification. Those who submit application in-person may bring along the HKID card and original credentials for verification.
  • Application fee, tuition fee and handling fee for course exemption (if any) are NON-REFUNDABLE unless the class/programme is cancelled.
  • All documents submitted together with the application form will not be returned to applicants.  For unsuccessful applications, the documents and forms will be destroyed and the electronic files will be deleted.
  • Notes to non-local applicants – Part-time certificate/diploma programmes are generally not considered by the Immigration Department for visa purposes. For a non-permanent Hong Kong resident, it is his/her responsibility to check whether he/she can take the programme before making application.

Students can apply for Credit Transfer/Exemption under the following conditions:

  1. Credit Transfer will be considered if students have completed (or are currently studying) the required courses offered by the School prior to admission to the programme. Courses concerned will be automatically transferred to the programme and supporting documents are not required.
  2. Exemption will be considered if students possess a demonstrated competence (e.g. passed relevant courses in public examinations or other institutes) equivalent to the learning outcomes of the course to be studied. Supporting documents such as course syllabuses, transcripts or certificates should be submitted.

The above request(s) should be submitted when applying for admission. Late application will not be considered. Courses that are being studied or pending for result/certificate should also be reported at the time of admission, followed by the submission of supporting documents for approval upon release of result/issuance of certificate.

Credit Transfer/Exemption will not be granted if such qualifications have not been reported during admission or if they are obtained after registration in the programme.

Remarks for Credit Transfer/Exemption are shown as below:

 

Course Remark Code Description
EX Course Exempted
TC Credit Transferred

Limitations for Credit Transfer/Exemption

For all Programmes of Levels 1 to 2, the maximum exemption and credit transfer is limited to half of the total number of programme hours. For all Programmes of Level 3 or above, the maximum exemption is limited to one quarter of the total number of programme hours, while the sum of exemption and credit transfer is still limited to half of the total number of programme hours. In the case that the number of hours of exempted and/or transferred credit course(s) (including the course(s) being studied) has exceeded the maximum allowance, students should submit explanations and approval will be granted at the School’s discretion.

 

Example 1 The Certificate in Spanish (Introductory) (Level 1 programme) requires student to complete four courses (120 hours in total). Application for Credit Transfer and Exemption should not exceed 60 hours.
Example 2 The Certificate in Jewellery Design & Production (Level 2 programme) requires student to complete six courses (180 hours in total). Application for Credit Transfer and Exemption should not exceed 90 hours.
Example 3 The Certificate in Marketing Studies (Level 3 programme) requires student to complete six courses (180 hours in total). Application for Credit Transfer and Exemption should not exceed 90 hours in total while the Exemption should not exceed 45 hours.
Example 4 The Advanced Diploma in Accounting (Level 4 programme) requires student to complete 16 courses (480 hours in total). Application for Credit Transfer and Exemption should not exceed 240 hours in total while the Exemption should not exceed 120 hours.

Applicants may refer to the Exemption List for reference.

Date: 18 May 2018 (Fri)
Time: 7:00 pm-8:30 pm
Venue: Rm 205, 2/F, 136A Nathan Road, Tsimshatsui, Kowloon (Campus Map)
Speaker: Ms. Christine Qi (Academic Advisor)
Enquiry: 3411 4369
Continuing Education Fund Reimbursable Programme The programme/courses of the programme have been included in the list of reimbursable courses for Continuing Education Fund purposes. Continuing Education Fund Reimbursable Programme Continuing Education Fund Reimbursable Programme

The above information is for reference only. The School reserves the right to make alterations or to cancel any class/programme without prior notice. Students are advised to follow the requirements listed in the course information distributed on admission.